CLIENT SOCIAL MEDIA

CRAFTED AGENCY

Crafted is my most current project, which I'm hoping to roll out in the next couple of months. Our designers recently internally released the Crafted brand book, which I used to develop our revamped social media style. Stay tuned for what's to come!

BIGAR CREATIVE

I began collaborating with Bigar Creative in 2017, after meeting Nicole Bigar through a coworker and immediately being drawn to her drive. I mainly freelanced for her clients, as needed, including blog writing, growing social platforms and running the Bigar company blog and Instagram. Nicole conveyed that she wanted a fun-loving, pink aesthetic, so I wrote a girly and fun brand book that still had a focus on Bigar's services.

WSOC-TV

At WSOC-TV, I managed Facebook, Instagram, Twitter, YouTube, Snapchat and Amazon Alexa. The most noteable brands were Facebook and Instagram. For Facebook, I used a combination of articles, Facebook Lives, social videos with graphics, photos and polls to engage users. Instagram was used as an entirely different platform than the Facebook page, and brand-wise, I treated it as such. I stuck to local, relevant photos with colloquial captions and separated hashtags for clean search-ability. For further sharing, I created #CH9CLT so our followers could showcase their photos (something that actually ending up bonding us with our consumers). I also stuck to a certain color scheme (blue and orange) with high-quality photos for a professional aesthetic.

MOBILE PIXELS

I worked with Mobile Pixels while at Enventys Partners. At Enventys, I dealt strictly with clients who were marketing brand new products on crowdfunding websites; This usually meant we were building their social media brands from the ground up. Mobile Pixels was no different. I drafted a modern and technical brand book for Mobile Pixels that still had a touch of fun.

COLLAPSEANDGO

CollapseandGo was another client I worked with while at Enventys. Their brand book was tailored towards parents, so I kept it whimsical, colorful and informative. Their social media was incredibly fun to run, as the parent presence on social is quite large. We ran contests and partnered with other children's products to set them apart.

VITESY (FORMERLY CLAIRY)

Vitesy was one of the few clients at Enventys that came with their own brand book. They had a vision, and I made it my mission to be sure their vision came to life. We had a photoshoot that embodied the futuristic, clean look they were going for, and kept all graphics as informative as possible.

STYLEABLES

Styleables is actually one of my clients at Enventys that did not fund on Kickstarter, but I like to include them in my highlight none the less. The team behind Styleables let me take full creative reign on their brand book, and I really had some fun with it. I wanted to keep their look sleek and classic, in order to keep the product front and center.